Media audience research a guide for professionals
|
302.23072 M999 ed.3 |
Mytton, Graham. |
|
24275 |
Media audience research : a guide for professionals / Graham Mytton, Peter Diem, Piet Hein Van Dam.
– 3rd ed.
– New Delhi : Sage, 2016.
xvi, 281 p. ISBN 978-93-515-0643-0 Rs.725.00 . MASS MEDIA – RESEARCH – METHODOLOGY . Diem, Peter . Van Dam, Piet Hein . [Title] |