Foundations of advertising
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659.1 C472 ed.7 |
Chunawalla, S.A.. |
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11279 11280 c2 11281 c3 11282 c4 |
Foundations of advertising : theory & practice / S.A. Chunawalla, K.C. Sethia.
– 7th ed., rev..
– Mumbai : Himalaya, 2008, r2011.
744 p. : ill. ISBN978-93-5024-599-6 Rs.495.00 . ADVERTISING . Sethia, K.C. . [Title] |