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Effective advertising : understanding when, how, and why adertising words / Gerard J. Tellis

By: Tellis, Gerard J.
Publisher: New Delhi : Response Books, c2004, r2009.Description: 201 p.ISBN: 81-7829-370-6.Subject(s): ADVERTISINGDDC classification: 659.1
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Item type Current library Collection Call number Status Date due Barcode
Books Books GURUDAS COLLEGE LIBRARY JOURNALISM & MASS COMMUNICATION 659.1 T239 (Browse shelf(Opens below)) Available 11323

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