TY  - BOOK
AU  - Lahiri, Isita
AU  - Ghosh, Sujit Kumar
TI  - Principles of marketing and e-commerce
SN  - 978-81-317-8811-0
U1  - 380.10285 
PY  - 2012///
CY  - New Delhi
PB  - Pearson Education
KW  - E-COMMERCE
ER  -