000 00555nam a22001937a 4500
003 GCL
005 20130907113306.0
008 130907b xxu||||| |||| 00| 0 eng d
020 _a 0-07-008031-3
_cRs.650.00
040 _aGURUDAS COLLEGE LIBRARY
082 _a659.1
_bSh13
100 _aShah, Kruti
245 1 0 _aAdvertising and promotions
_ban IMC perspective
_cKruti Shah, Alan D'Souza
260 _aNew Delhi
_bTata McGraw-Hill Education
_cc2009, r2011
300 _axxx, 987 p.
650 _aADVERTISING
700 _aD'Souza, Alan
942 _cBOOK
999 _c11385
_d11385