| 000 | 00576 a2200193 4500 | ||
|---|---|---|---|
| 003 | GCL | ||
| 005 | 20120828110308.0 | ||
| 008 | 120828b xxu||||| |||| 00| 0 eng d | ||
| 020 |
_a0-7494-4108-9 _cRs.525.00 |
||
| 040 | _aGURUDAS COLLEGE LIBRARY | ||
| 082 |
_a338.4730223 _bT834 |
||
| 100 | _aTungate, Mark | ||
| 245 | 1 | 0 |
_aMedia monoliths _bhow great media brands thrive and survive _cMark Tungate |
| 260 |
_aNew Delhi _bKogan Page _c2005, c2004 |
||
| 300 |
_aix, 261 p. _bcol. ill. |
||
| 650 | _aMASS MEDIA--ECONOMIC ASPECTS | ||
| 650 | _aBRAND NAME PRODUCTS | ||
| 942 | _cBOOK | ||
| 999 |
_c4735 _d4735 |
||